For a few years we have run our own small brands on Instagram and Facebook. Between them they needed a scheduler, an inbox, an AI writing assistant and someone to glue the three together. That someone was usually one of us at 22:00.
The tools were fine. The bill was not: each one charged per workspace, per seat or per credit, so two small brands paid like a mid-sized agency. And none of them knew what the other one was doing. The scheduler had no idea a post had gone viral; the inbox had no idea what we had promised in the caption.
So we built one product that does all three, and we priced it the way we wished the others had: one price, everything included, only the volume differs.
What Postfjord does today
- A calendar that publishes to Instagram and Facebook, with retries and plain-language errors.
- An AI composer built on Claude that reads your website and your published posts before it writes a word.
- An inbox for DMs and comments, with the 24 hour window handled.
- Keyword and comment-to-DM automation with buttons and a built-in STOP.
- Analytics that answer "what works" and "when should I post".
- An MCP server so Claude Desktop can plan and draft in your workspace.
What comes next
LinkedIn, TikTok and YouTube publishing, in that order, and a native app for the phone. Product updates show the bigger news as it ships.
If you run a small business or you are the business, join the waitlist. Tell us what is missing at hello [at] postfjord.com.
