Academy / Design

Graphic design basics

What a design must say, what people see first, colors that work together, fonts that pair, room to breathe, and pictures that earn their place. Each idea practised in Design.

Start the course

Good design is a short list of habits, not a talent you are born with. Designers use these habits so often they stop noticing them. You can learn them in an afternoon.

Six lessons, one idea each. After each idea you try it in Postfjord's Design on the same project, so by the end you have one finished design. Pick something real to make: a flyer, a menu card, an announcement or a sale sign. Any size works.

This course is about design in general. Posts in a feed have their own rules, like the first second and the small phone screen. Design posts that stop the scroll covers those, and this course does not repeat them. You need a Postfjord account, and the free plan is enough.

When you finish: one design you made and checked against six simple principles: one job, a clear order, colors that work, two fonts, tidy space and a picture that fits.

Lessons

  1. 1What your design must sayEvery design has one job. How to name it before you open the editor, and how the Goal filter finds a template for it.4 minQuick check
  2. 2What people see firstHierarchy is a clear order of big, medium and small. Test it with a blur, then set it in Design.5 minQuick check
  3. 3Colors that work togetherContrast comes first, then few colors. Test your eye on eight pairs, then put your brand colors on a design in one click.5 minQuick check
  4. 4Fonts and how to pair themTwo fonts are enough. Judge six pairs with your own headline, then set yours in Design.5 minQuick check
  5. 5Space and alignmentEmpty space is part of the design, things that belong together stay close, and one clean edge makes a post look planned.5 minQuick check
  6. 6Pictures that earn their placeChoose a photo that supports the job, crop it so the right part shows, and give several photos one look.5 minQuick check

Get your workspace

Start on the free plan today. No card needed.

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