Academy / Presentations people follow
Lesson 2 of 5 · 4 min
One idea per page
Quick recallWhat do the words in [brackets] on a deck mean?Think of your answer, then open.
They tell you what to write there. Change them to your own words. Save lists any you missed.
When a page is full, people read it instead of listening to you. When it has one idea, they look for a second, then listen.
The test
Say the page in one sentence. If you need "and" twice, you have two pages. For Petal and Stem:
- Who we are: "Local flowers, picked this week."
- The problem: "Hotel lobbies need fresh flowers every week."
- The offer: "We deliver every Monday."
- The proof: a chart of weekly sales to other businesses.
- The ask: "Try it for one month."
Cut the words
Click a text and write the shortest version of the idea: a title of six words or fewer and one line under it. Details go into what you say out loud, not onto the page. Big words can be read from the back of a room. Small words make people squint and stop listening.
Add, copy and order pages
- Add page under the page puts an empty page after the current one.
- Duplicate page, one of the three small buttons above the top right corner of the page, puts a copy right after it.
- Drag pages at the bottom to change their order.
If a page has two ideas, duplicate it and keep one idea on each.
Do it
- Go through your deck and say each page in one sentence.
- Split any page that takes two.
- Cut every title to six words or fewer.
Quick check · 3 questions
Check what stuck
A page has a title, six bullets and two charts. What should you do?
Show the answer
Split it so each page has one idea. One idea per page. Duplicate the page and keep one idea on each.
How do you check if a page has one idea?
Show the answer
Say it in one sentence. If you need "and" twice, it is two pages.
Where do the details go?
Show the answer
In what you say out loud. The page shows the idea. You tell the rest.
In this course
- 1Pick a deckStart from a ready deck instead of a blank page, and swap in your own words. · 3 min
- 2One idea per pageWhy a page with one idea beats a list, and how to cut your words until the page can be read across a room. · 4 min
- 3Charts and tables with your numbersType or paste your own numbers into a chart, and put a small table on a page. · 5 min
- 4Your brand in one clickPut your colors and fonts on every page, charts and tables too, and try other looks with Shuffle. · 3 min
- 5Click order and PresentMake each point come up when you reach it, set the order, and show the deck full screen. · 4 min