Academy

Free course · 5 lessons

Build your brand

Set up your brand kit, write down what you stand for, keep one voice in your captions, put your look on any design in one click, and keep it all the same across a team.

5 lessons · about 22 min · Beginner · Free

Start the first lesson

People should know a post is yours before they read it. That comes from a few things you do the same way every time: the same colors, the same fonts, the same logo, and the same way of talking. This course sets all of that up once, so every post after it takes less work.

Five lessons. You end with a brand kit, a written brand voice and a design that already looks like you.

The brand kit and the brand voice are on every plan, Free included. Locking the brand for a team, and the Brand report, are on the Studio and Agency plans. The lessons say so where it matters.

When you finish: a brand kit with your logo, colors and fonts, a written brand voice, designs that take your look in one click, and a team that cannot drift away from it.

Lessons

  1. 01Set up your brand kitLet Postfjord read your website for your logo, colors and fonts, check them once, and save them as your brand kit.4 minFilmQuick check
  2. 02Know what you stand forAnswer four plain questions about your business, in your own words, before you write a single brand rule.4 minQuick check
  3. 03One voice in every captionWrite your brand voice into Postfjord once, so every draft, from you, your team or Bo, sounds like the same person.5 minQuick check
  4. 04Your look on any designTake a template in any colors and put your colors, fonts and logo on it in one click, then try new looks that stay yours.4 minQuick check
  5. 05Keep it the same across a teamLock the brand so nobody can change it by mistake, give everyone the same voice, and use the Brand report for the bigger picture.5 minQuick check

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Start on the free plan today. No card needed.

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