Academy / Get started with Postfjord

Lesson 1 of 5 · 4 min

Connect your accounts

Which button to press for Instagram, Facebook, Threads and LinkedIn, and the one choice in Facebook's dialog that matters.

Everything starts from a connected account. The calendar publishes to it, the inbox reads its messages, and the analytics come from it.

Pick the right card

• Instagram + Facebook if your Instagram is linked to a Facebook Page.
• Instagram only if it has no Page. Common for creators.
• Threads and LinkedIn profile for those accounts.

TikTok has its own card and works the same way. X has its own card and works the same way. It is a paid add-on.

Instagram must be a Business or Creator account. If yours is personal, switch it in the Instagram app first. Followers see no difference.

The one choice that matters

Press Connect on a card, log in and allow Postfjord. Connecting never posts anything. If something fails, press Try again.

When Facebook asks which Pages Postfjord may use, choose all current and future Pages. Facebook replaces your earlier answer each time, so one Page could disconnect another. Postfjord then shows its own list: tick only the accounts for this workspace.

On Threads, leave Create and share posts on Threads profile ticked. It says Optional, but Postfjord cannot publish without it.

If a card says Reconnect needed, press Reconnect. LinkedIn asks every 60 days.

FAQ

Do I need a Facebook Page to use Instagram?

No. Use the Instagram only card. You need a Facebook Page only if you also want to post to Facebook.

Can I connect several brands?

Yes. Each brand is its own workspace with its own accounts, calendar and brand voice. Add one from the switcher at the top left. Studio and Agency allow more than one.

Do it

1. Open Channels and find the card for your account.
2. Press Connect and follow the steps.
3. Check that the account shows with its picture and name.

In this course

• 1Connect your accountsWhich button to press for Instagram, Facebook, Threads and LinkedIn, and the one choice in Facebook's dialog that matters. · 4 min
• 2Teach Postfjord your voiceFill the brand voice from your website or your best posts in a minute, then fix the three lines that matter most. · 5 min
• 3Write and schedule your first postFrom a one line brief, or thirty seconds of talking, to a post that publishes itself tomorrow morning. · 5 min
• 4Plan your first week in ten minutesLet Plan next week propose a week from your content pillars and ideas, keep the good ones, and apply them to the calendar. · 5 min
• 5Meet Bo, your assistant in PostfjordWhat Bo can read and write, why it never sends anything without your yes, and three things to ask it on day one. · 4 min