Academy / Get started with Postfjord
Lesson 5 of 5 · 4 min
Meet Bo, your assistant in Postfjord
Quick recallWhat does Plan next week read first?Think of your answer, then open.
Your brand voice, your content pillars and your open ideas. Jot three or four ideas before you plan, and the week builds on your own material first.
Bo is a chat with your workspace. It knows your channels, brand voice, calendar, automations and latest numbers, and it writes drafts.
What to ask
- "Write two posts from my open ideas for Thursday and Saturday."
- "What failed in the queue this week, and what do I do about it?"
- "Which post did best last month, and why do you think it worked?"
Bo answers in the language you write in. Its drafts follow the language set in your brand voice.
Nothing goes out without a yes
Bo can prepare anything and send nothing. When you ask it to schedule, publish, reply or switch an automation on, you get a card with the exact words, time and channels, and one button. Nothing happens until you press it. That rule has no off switch.
Let it work while you sleep
A routine is a question Bo answers on a schedule. Press the three dots at the top of the chat, then Routines, then Add a routine, write it and pick when. "Every Monday at 8: look at the week ahead and write two drafts from my open ideas." Tick Email the answer to me to get it in your inbox. A routine writes drafts, never sends.
That is the course. Next, Turn comments into customers shows you how to get leads from your posts.
Do it
- Ask Bo one of the three questions above.
- Ask Bo to schedule one of its drafts and look at the card.
- Press the three dots at the top of the chat, then Routines, then Add a routine for Monday morning.
Quick check · 3 questions
Check what stuck
You ask Bo to publish a draft. What happens?
Show the answer
You get a card with the exact words, time and channels, and nothing happens until you press it. Bo can prepare anything and send nothing. That rule has no off switch.
What is a routine?
Show the answer
A question Bo answers on a schedule. "Every Monday at 8: look at the week ahead and write two drafts from my open ideas." A routine writes drafts and never sends.
You write to Bo in Spanish, and your brand voice is set to English. Which language are the posts?
Show the answer
English. Bo answers in the language you write in. Posts follow the language set in your brand voice.
In this course
- 1Connect your accountsWhich button to press for Instagram, Facebook, Threads and LinkedIn, and the one choice in Facebook's dialog that matters. · 4 min
- 2Teach Postfjord your voiceFill the brand voice from your website or your best posts in a minute, then fix the three lines that matter most. · 5 min
- 3Write and schedule your first postFrom a one line brief, or thirty seconds of talking, to a post that publishes itself tomorrow morning. · 5 min
- 4Plan your first week in ten minutesLet Plan next week propose a week from your content pillars and ideas, keep the good ones, and apply them to the calendar. · 5 min
- 5Meet Bo, your assistant in PostfjordWhat Bo can read and write, why it never sends anything without your yes, and three things to ask it on day one. · 4 min