Academy / Plan a month in an hour

Lesson 3 of 5 · 6 min

Write a batch in one sitting

The hour itself, minute by minute: collect ideas, write the drafts, gather the pictures, and why doing it all at once is faster.

Quick recallHow many posts a week should you plan?Think of your answer, then open.

The number you can keep in your worst month. Three every week beats seven one week and none the next.

Writing one post takes about as long to get into as writing five. Batching pays the warm-up once a month instead of twelve times. Book the hour in your calendar like a client.

The hour

Keep ideas as they come

Press the microphone beside New post. It opens Ideas. Type an idea, or press the microphone and say it on the way home. Everyone in the workspace sees the team ideas. Turn into, then A post, then Write it myself opens the composer with the idea as the text, and the idea is marked used once the post is saved or scheduled.

Let Bo write first drafts

Ask Bo: "Write drafts for these three ideas from my ideas, one per pillar." Bo reads your brand voice and pillars and shows each draft as a card with an Open button. A draft goes nowhere until you schedule it. If one is close, press Change it and say what to change: "shorter", "start with the question".

Do it

  1. Press the microphone beside New post and write five ideas from the last month on the Ideas page, one line each.
  2. Press the button below to open Bo.
  3. Ask Bo for drafts for three of them.
  4. Press Change it on the weakest one.

Quick check · 3 questions

Check what stuck

Why is batching faster than writing one post a day?

Show the answer

The warm-up is paid once instead of every time. Opening the app, finding the photo and remembering the point takes the same time for one post as for five.

In the drafts step, what matters most?

Show the answer

Getting all the drafts down. Polish comes in the last five minutes. First get every idea into a draft.

Does a draft Bo writes go out on its own?

Show the answer

No, a draft has no date and goes nowhere until you schedule it. Bo writes drafts only. You decide what goes in the calendar.

Open BoOpens Bo in Postfjord. Your ideas are on the Ideas page, behind the microphone beside New post.

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