Media library

Every image, video and PDF you use lives in the workspace media library. Find it as Media under Create in the menu, or in Settings. On a phone, open Menu first.

Uploads, Designs and Logos

Media has three tabs. Uploads has the photos, videos and PDFs you upload or bring in from Google Drive, Google Photos, Dropbox, OneDrive or Pixabay. Designs has the pictures and videos you save in the design editor. Each tab shows how many files it has. The picture picker in posts, emails and landing pages has the same three tabs.

Filter, the sliders at the right of the tabs, shows only Videos, Pictures or Sound. What you pick shows as a small word next to the tabs. Press its x, or All under Filter, to see every file again.

Folders

Folders gather the files for one video, or one campaign, in one place.

1. Press ... at the right of the tabs, then New folder.
2. Type a name and press Enter. You can change the name later at the top of the folder.
3. Put files in it: drag a file onto the folder on a computer, or pick a file and choose the folder under Folder.

Press a folder to open it, and the arrow to go back. A file in a folder stays in its own tab too, so you find it in posts and in the editor as before. Files you upload while a folder is open go into it. In the design editor's Clip panel you can show only the videos in one folder. Delete folder, under ... in an open folder, deletes the folder and not the files in it.

On a computer, move the mouse across a video to look through it: the left edge is the start and the right edge the end. The same works for your videos in the design editor's Clip panel.

Add your first image

1. Open Media under Create in the menu.
2. Drop an image, a video or a PDF on the box that says "Drop images, videos or PDFs here, or click to choose", or click it and pick a file.
3. Wait a few seconds while Postfjord makes the crops. The file shows in the library when it is ready.
4. Click the file and give it a Name and Alt text.
5. In the composer, press Choose media and click it to use it in a post.

You can also upload straight from the composer: press Choose media and use the upload box at the top. The new file is picked for the post as soon as it is up. The other ways in (Google Drive, Google Photos, Dropbox, free photos, your designs and Create image) are behind More, next to the upload box.

On a computer, move your mouse across a video in Media to look through it: the left edge is the start and the right edge is the end.

Logos has your logos, and they stay out of the other two tabs. Upload from the Logos tab, or open a picture and press Mark as logo. Press Use as main logo on the one your brand kit should use. A star shows which one it is. Open a logo and press Not a logo to move it back.

Upload

Press Add to upload or bring in files, make a new image, and see how much storage you use. You can also drop files anywhere on the screen.

Drop files in the library or add them directly from the composer. Images get crop variants for square, portrait, story and landscape automatically, plus a thumbnail. Videos show their first frame in the library and are ready for publishing as they are. Click a video to play it, with sound, in the details panel.

• A video can be up to 500 MB, a picture up to 50 MB and a PDF up to 100 MB.
• A video must be an MP4, MOV or WebM file. Postfjord checks the file itself, so a file that is only named like a video shows as failed and is removed.
• A standard JPEG or PNG can be up to 268 megapixels. Some formats take more memory to open, so they have a lower limit: a progressive JPEG up to 26 megapixels, an interlaced PNG up to 52, a WebP up to 39, a GIF up to 22 and an AVIF up to 10. A bigger one shows as failed with a message. Save it as a standard JPEG and upload it again.
• A very long, thin picture, like a strip about eight times wider than it is tall, shows as failed too. Crop it closer to the shape you will post and upload it again.
• Such a strip already in your library cannot be cut to a size for an email or get text added to it either: Postfjord says so. A post sends its own crop of it, and a page's share picture shows it whole.
• If a file is still processing after six hours, Postfjord tries it once more by itself. If that does not work either, the file shows as failed. Delete it and upload it again.
• A PDF shows as a page icon with its file name. It is for LinkedIn, where it goes out as a carousel people swipe through. See PDF carousels on LinkedIn.
• Images are made at most 1440 px on the long edge.
• A PNG with a see-through background, like a logo, gets a white background in the crops.

From Dropbox

1. Open Media under Create in the menu, or press Choose media in a post.
2. In a post, press More, then From Dropbox. In Media, press Add, then From Dropbox. Sign in to Dropbox in the window that opens.
3. Pick up to 20 photos or videos and press Choose.
4. Postfjord copies each file into the library. In the composer, the copies are picked for the post as they land.

Dropbox gives Postfjord a link to each file you pick, and the link stops working after four hours. Postfjord never gets your Dropbox password or access to the rest of your files. The same sizes and formats apply as for an upload: up to 500 MB, a picture up to 50 MB, JPEG, PNG, WebP, GIF, MP4 or MOV. It works in the browser on a computer, tablet or phone, and in Postfjord installed on a computer. It is not in the iPhone and Android app or Postfjord added to a phone home screen yet.

Free photos from Pixabay

1. Open Media under Create in the menu, or press Choose media in a post or an email.
2. In a post or an email, press More, then Free photos and videos. In Media, press Add, then Free photos and videos. You see the photos you used lately, photos for you (from the first short content pillar in your brand profile) and what is trending.
3. Type what you need, like *beach* or *coffee*, or press one of the ideas under the search field. The ideas are the time of year, plus each short content pillar in your brand profile (one to three words on its own line, like *Healthy recipes*). A day in front, like *Monday:*, is left out. A longer pillar gives no idea.
4. Want a certain look? Press the filter button in the search field and pick a color, landscape or portrait, or only the editors' choice.
5. Press the photo you like. Postfjord copies it into your media library. In a post or an email it is picked as soon as it lands. A photo under Recently used is already in your library, so it is picked without a new copy.

On the Free plan you can search 30 times an hour and add 5 photos or videos a day. Paid plans can search 120 times and add 40 photos or videos an hour. One that fails to copy does not count.

The photos come from Pixabay. You can use them in posts and emails for free, and you do not have to name the photographer. Each copy counts toward your storage like an upload. Pixabay asks that you do not sell a photo as it is, or use one with a person in it in a way that person would not like.

Free videos

In Media, press Add, then Free photos and videos, then Videos. In a post, press Choose media, then More, then Free photos and videos. In a video design, see Free videos under video clips in the design editor help. The search works like the one for photos, and the filter button has landscape, portrait and the editors' choice. Each video shows how long it is. Move your mouse over it to watch it. On a phone, tap its play button.

Press a video to copy it to your media library. A big video can take a minute. A video you already copied is used again, with no new copy. The same rules as for photos apply: the videos come from Pixabay, you do not have to name the maker, and each copy counts toward your storage. Pixabay asks that you do not sell or share a video as it is, so use it in your own post or film.

Crops for each format

For each image Postfjord makes four crops: square (1x1), portrait (4x5), story (9x16) and landscape (16x9). Each crop is cut around the part of the image that catches the eye, so a face or a product stays in the picture. Click an image and Variants lists the crops it has.

Which shape goes to each channel is up to you. In the composer, each channel's tab has Fit: pick a shape, drag the photo to choose what shows, zoom in, or show the whole photo on a soft blurred background. Your photo in the library never changes. Postfjord makes the file for that one post from your original, so a zoomed crop stays sharp. See Fit in the composer.

Resize

Need the same photo as a square, a portrait and a story? Resize makes them all at once.

1. Open Media under Create in the menu, and click a picture.
2. Press Resize. It opens on a page of its own.
3. Tick the shapes you want. Square 1:1, Portrait 4:5 and Tall 9:16 are ticked for you. Wide 16:9, Wide 1.91:1, Landscape 3:2, Tall 2:3 and Landscape 4:3 are there too.
4. Each shape shows side by side. Drag a picture to choose what shows, use Zoom to get closer, or press Show whole image to keep all of it on a soft blurred background.
5. Press Save. Back to Media takes you to your library with the first new picture picked.

Each shape becomes a new picture in your library, named after the photo and the shape, like "Beach day 9x16". Postfjord makes each one from your original photo, up to 2160 pixels on the long side, so it stays sharp. Your original photo never changes.

The new pictures count toward your storage like an upload. Each plan makes a number of new pictures a day: Free 24, Starter 50, Solo 100, Studio 250, Agency 500. One shape is one picture.

In the email editor, Crop in a picture's settings makes one new picture of a part of it the same way: Free, Square, 16:9, 4:5 or a 3:1 banner. See Crop a picture.

Alt text and names

Click a file to see its details.

• Name is for you, to find the file again. Postfjord shows the file's own name until you change it.
• Alt text describes the image for people who use a screen reader. A pin with one image sends it to Pinterest. Other platforms do not get it from Postfjord today.

Both are saved when you click out of the field. A name holds up to 120 characters, and alt text up to 1,000.

Add text to an image

Click an image and press Add text to open it in the design editor. Or press Create image to start from a blank canvas. What you make is saved as a new image in the library, and the original stays as it was. See Design editor.

Storage

Each plan has a storage cap. The library shows how much is used. Deleting a media item frees its space; posts that used it keep their published copy on the platform.

When you upload many files at once and the storage fills up on the way, the files that no longer fit show as failed with "Storage limit reached". They are not kept and do not count. Delete something or upgrade the plan, then upload them again.

When the library is full, a new upload stops with a message saying how much is used. Delete files you no longer need, or move to a bigger plan under Account.

Delete

Click a file and press Delete. Postfjord asks first, since some posts that use it lose the attachment:

• Published posts stay on the platform as they are.
• Scheduled posts that use the file stop the delete, and Postfjord says so. Remove the file from the post first.
• Drafts that use the file lose it.
• Evergreen posts that used it stop coming back.

Delete many files at once

Open ... next to the filter and pick Select. Press the files you want, or press Select all for everything you see in that tab, folder or filter. The row above the files shows how many you picked. Press Delete, check the list, and confirm. This can't be undone.

Postfjord deletes the files one by one and shows how far it has come. A file that is used by a scheduled post, a saved email section or template, a recent campaign, your email footer or a landing page is not deleted. It stays picked, and the message says why. Remove it from the post, email or page, then delete it. Your main logo can't be picked. Press Cancel, or Escape, to leave Select without deleting anything. Select works under Uploads, Designs and Logos, and also inside a folder.

On a computer you can also hold Cmd (Mac) or Ctrl (Windows) while you press a file to start Select with that file.

FAQ